Join in a free digital marketing seminar

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Digital Kitbag, the Johnston Press-owned digital marketing service for small and medium-sized businesses, will be running a free digital marketing seminar for local SMEs in collaboration with The Scotsman on Thursday, April 30 at Double Tree by Hilton Hotel, Edinburgh City Centre.

At the event, attendees will hear from industry experts about digital marketing for SMEs to help them improve their online presence and win more customers through advice and tips which they can action as soon as they leave the room.

Businesses can register for the event at digitalkitbag.eventbrite.co.uk where they can also book a one-to-one session on the day with a digital marketing expert. During this, they will go through a free digital marketing audit of the business and provide tailored advice.

Plus, all businesses who attend will be entered into a prize drawer to win a free professional website from Digital Kitbag.

The event is open to all small and medium sized businesses in Edinburgh and the surrounding area on Thursday 30th April. Registrants can choose to attend one of four sessions that will run over two hours to fit in with their work schedule: 9am, 12 noon, 3pm or 6pm.

Chris Brake, Managing Director of Digital Kitbag, said: “Today, SMEs have so much choice when it comes to promoting their business online – from websites to search engine marketing, emails to social media – the list goes on. It can seem very complex and can quickly become overwhelming.

“A recent survey we conducted with Buzzboard into the SME digital marketing landscape showed shocking levels of digital unreadiness holding back UK SMEs, for example, just under half don’t even have a website. Our seminars are designed to address this and take away the complexity to help SMEs gain valuable insight into digital marketing that will empower them for the future. We’re looking forward to seeing many local businesses attend on the day.”

Digital Kitbag is a simple and effective one-stop-shop which utilises Johnston Press’ extensive digital expertise to provide a fully integrated digital marketing solution for local businesses keen to reach an online audience for the first time or ensure their business website is unique and has stand out.

As a Premier SME Partner of Google for their search engine marketing with Google AdWords service, Digital Kitbag was recently named winner of Google’s 2014 EMEA Premier SMB Partner Awards - Largest Increase in Active Advertiser Base (Emerging Partner ) champion.

To register for the seminars, please go to digitalkitbag.eventbrite.co.uk now.