Now we move on to December, and the Christmas season got into full swing.
Christmas cards went on sale. P & D Lyle had “a large variety of chaste and neat designs” from 1d to 6d each, and cheap packets from 6d to 1/ per packet. At Wallace, the Photographers, you could buy cards with your photo on them for 3/6 per dozen.
The Advertiser said that “the time honoured custom of giving Christmas presents is on the wane”, and then proceeded to list the most popular gifts this year.
Apparently ladies could expect “trinkets, hand painted ornaments, fans and scents”, whilst for gentlemen “cigar and cigarette boxes and books were very popular”.
“The growing habit amongst men to wear bracelets has prompted jewellers to bring out articles suitable for the male sex”.
For children, “games, pingpong and mechanical toys are all the rage”.
The butchers and grocers were advertising a good supply of poultry, “turkeys, geese, ducks and chickens”, with one butcher even advertising peacocks!
Alan Mason’s full feature is in this week’s Advertiser. On sale now.