Hibs strike partnership deal with Romanian digital firm

Hibs have agreed a new partnership deal with the TEC:Agency, a digital firm with bases in the UK and Romania.

TEC:Agency will be the club’s new Official Technology Partner, and the brand name will feature on the left sleeve patch of the 2020/21 shirts.

The company has a wealth of experience in sport and technology and has partnered up with golf’s Open Championship and Romanian music festivals Untold and Neversea.

TEC has also worked on ticketing platforms and live streaming of sports events.

Greg McEwan, Hibs’ Head of Marketing and Brand Partnerships, said: “I am absolutely delighted to secure TEC:Agency as the clubs Official Technology Partner.

"We have a phenomenal fanbase who are passionate about the club and working with TEC in the coming months and years will allow us to work up ways of establishing engaging platforms and customer journeys to bring them closer to the club. We are excited to get started in this partnership.”

Traian Rus, CEO of TEC:Agency, added: “We are thrilled to become the Official Technology Partner of Hibernian Football Club.

"Committing to support a team with almost 150 years of experience is an honouring experience for us. In so many ways, this partnership comes as a natural fit for both brands, as we join our efforts and experience into pursuing excellence in sports.

"We are very excited about this opportunity to partner together and we are looking forward to use technology is such a manner that will surely and positively change the football club's overall achievements.”