Find a real jewel online

The model wears the JXKL Rougenight Necklace, available from Photo: PA Photo/Handout
The model wears the JXKL Rougenight Necklace, available from Photo: PA Photo/Handout

The high street is great if you’re looking to grab a statement necklace or pack of stacking rings for less than a tenner, but to avoid catwalk copycats, your best bet is to head to the e-shops.

For truly unique jewellery, there are a plethora of independent brands’ distinctive pieces that will last longer than your high street flash-in-the-pan finds - but are still on the affordable end of the accessories spectrum.

From luxe-with-a-twist necklaces to tribal-inspired earrings and cute animal charms, take your pick from the best of the outfit-embellishers...


The perfect match for this season’s prevailing Seventies mood are the beaded bohemian collections that draw inspiration from sunnier climes.

Pomegranate Double Circle Earrings, £140.05, QVC (available August 30;

Husband and wife team Nic and Katie Bulatovic translate their travels across India into delicate tribal-influenced jewellery. The latest collection from their brand, Pomegranate, is new to QVC in August.

Meriko Turquoise Bar Necklace, £110 (www.

London-based Meri Hovsepyan pours her Armenian jewellery-making heritage (as a child she watched her father honing his craft) into her Meriko range, mixing colourful gems with modern designs to great effect.

Dower and Hall 18ct Rose Gold Vermeil Bar and Amethyst Bead Nomad Bracelet, £140 (

An ode to the organic landscape of sub-Saharan Africa, the Nomad collection from Dower and Hall features hammered gold, silver and rose gold medallions and bangles, with a subtle smattering of gemstones.


If your style is more skinny jeans and biker jacket, than flares and boho blouse, you’ll want to load up on quirky-cool pendants and charms.

True Rocks Rose Gold Small Screw, £175 (

Turning safety pins, screws, pills and pineapples (plus Iced Gems and Rich Tea biscuits) into cute collectibles, True Rocks necklaces look great on their own, or layered up.

Bianca Jones Gold Vermeil Casette Tape Necklace, £44 (

Bianca Jones’ cassette tape pendant is a must-have for every bonafide rock chick.

JXKL Rougenight Necklace, £25.75 (

Goth meets tech at uber-cool Singaporean brand JXKL, where frozen flowers are enclosed in bullet casings, their tiny buds opening and closing according to the humidity in the air.


A perennial preoccupation for jewellery designers, this season’s animal-themed accessories run from the sweet to the slithery.

Sara Hartley Tinies Rabbit Plaited Bracelet, £165 (

Sara Hartley’s Tinies collection was inspired by her own children. Alongside miniscule people figures you’ll find owls, swallows, elephants and rabbits hanging from bracelets, necklaces and hoop earrings.

London Road Stunning Silver Kew Serpent Ring, £129.99 (

Decidedly more sinister, London Road’s Serpent collection is inspired by Victorian jewellery and reimagines the scaly creatures in sleek gold and silver designs, some with red ruby eyes. Not one for the ophidiophobes.


Opulent jewellery doesn’t have to be reserved for a super-swanky occasion. The latest crystal-encrusted pieces are anything but old-fashioned, making them suitable as daywear too.

I Know The Queen Friendship Necklace 03, £95 (

Taking cues from heirlooms and industrial design alike, I Know The Queen mixes chunky chains, shards of perspex and oodles of crystals. Each piece, woven with friendship bracelet strands, is a one-off.

Hall Emerald Three Petal Ear Jacket, £270 each (