Peak style season

The model is wearing a print kaftan, available from Jade Jagger for Thomson. Photo: PA Photo/Handout
The model is wearing a print kaftan, available from Jade Jagger for Thomson. Photo: PA Photo/Handout

Like ice lollies and BBQ sausages, some things are just better suited to the peak of summer. It’s the same for fashion trends that come with a specific June to September shelf life.

If you’re going to pull off tropical prints or deckchair stripes, you really need the weather to play (beach)ball. That, or book a sun holiday pronto, so you can showcase your transient new closet in a suitable setting.

This is the time of year to take a few more risks with your clothes - but be quick. A word of warning: winter coats will be hitting the high street in a matter of months...


Step this way, minimalists. The utilitarian trend has adopted a Sonoran Desert twist. If you love the military trend, this is the summer refresh, with clean silhouettes in whites, khakis and sandy tones. Keep detailing to a minimum, other than practical pockets and waist belts. When it comes to silhouette, don’t be afraid to mix structured jackets with relaxed skirts or culottes.

KEY PIECE: Stone suede shorts. Because when else can you wear real suede without the fear of raindrop splodges? Go for high-waisted styles for the most flattering fit.


Put your Breton top on vacation because this summer is all about bold, deckchair-inspired stripes. Try this trend if you favour more structured pieces in slightly stiffer fabrics - stripes look better contained. Got an exhibitionist streak? Brave bright, multi-coloured wide stripes, but if you’re trying the trend for the first time, stick to two colours like cobalt and white.

KEY PIECE: Striped jacket. Meet your new summer cover-up. Throw over your shoulders for a nonchalant look or wear fastened up to the collar to smarten up.


No summer is complete without palm prints and hibiscus flowers. Upgrade from your dainty country garden florals to this vacation-ready look. Even fruit is in on the act, with statement lemon or pineapple prints aplenty for a quirkier play on the trend. One key piece is all you need, whether it’s a dress, jacket, shorts or top. If you want to pare it down, pair your print with denim or black linen.

KEY PIECE: Palm print dress. Think modern day Hawaiian shirt. Stick to classic greens and go for a fresh white backdrop or muted grey for a softer take.


This season’s folk look is more luxe artisan than boho hippy. Think delicate embroidered pieces, statement fringing and intricate prints. Everything should be relaxed but not over-floaty - ideal for heatwave dressing. Go with one statement accessory so you don’t look like you’ve raided a trinket stall - either a tassled bag, embellished sandals, or layers of fine jewellery.

KEY PIECE: Maxi skirt. No bohemian look is complete without a long skirt to sweep the puddle-free pavements. Try a print against a black or navy base for a leaner silhouette.